Air China Advertising
Air China Advertising
As a Star Alliance member, Air China is the only national flag carrier in China. With a fleet amounting to 699 aircraft, Air China boasts many aircraft type ranging from Airbus to Boeing. The number of its routes
reach 770 of both international and regional destinations. Not only the audience size of Air China advertising is large, the group features people with prestige and high income. Through
the whole process of traveling, Air China advertising media accompany each passenger constantly. Air China advertising is influential in that it imparts ad messages to the wealthiest group of people. China Air offers various types of advertising including Air China inflight magazine advertising, Air
China inflight TV/video advertising, Air China boarding pass advertising, Air China inflight headrest cover advertising and Air China airplane wrap advertising, Air China wifi advertising among other Air China inflight advertising forms.
reach 770 of both international and regional destinations. Not only the audience size of Air China advertising is large, the group features people with prestige and high income. Through
the whole process of traveling, Air China advertising media accompany each passenger constantly. Air China advertising is influential in that it imparts ad messages to the wealthiest group of people. China Air offers various types of advertising including Air China inflight magazine advertising, Air
China inflight TV/video advertising, Air China boarding pass advertising, Air China inflight headrest cover advertising and Air China airplane wrap advertising, Air China wifi advertising among other Air China inflight advertising forms.
Air China Aircraft Types:
A319, A32, A321,A330, B737, B747, B777, B787
Air China Inflight Magazine Advertising:
Magazine Name: Wings of China
Number of Issues: 12/year
Language: Chinese and English
Readership per Issue: 6.9 million
Bleed Size: 285x210 mm
Publishing Date: 1st of each month
Distribution Channel: All flights of Air China
Distribution Location: inside seat pockets of all flights
Air China Boarding Pass Advertising:
Distributed Airports: Beijing Capital International Airport
Shanghai Hongqiao International Airport
Shanghai Pudong International Airport
Hangzhou International Airport
Chongqing Jiangbei International Airport
Chengdu Shuangliu International Airport
Wuhan Tianhe International Airport
Hohhot Baita International Airport
Tiann Binhai International Airport
Advertisement Location: on the back of the boarding pass
Advertisement Printing Technique: rotary printing
Price: 1.5 yuan/borading pass
Air China Inflight TV/Inflight Screen/Video Advertising:
Displayed Media: AVOD TV
Advertisement Location: at the seat back
Number of Aircraft Distributed: 167
Number of flights Distributed: 14,000 per month
Number of Audience: 2.9 million per month
Advertisement Duration: from 5 seconds to 45 seconds
Price: Price varies for different durations, forms and media
Displayed Media: Overhead TV
Advertisement Location: hanging over the ceiling
Number of Aircraft Distributed: 296
Number of flights Distributed: 29,600 per month
Number of Audience: 4 million per month
Advertisement Duration: from 5 seconds to 45 seconds
Price: Price varies for different durations, forms and media
China Airlines Inflight Headrest Cover/Seat back Cover Advertising:
Advertisement Location: on the headrest cover
Advertisement Size: 220mm×210mm
Advertisement Printing Technique: four color printing
Advertisement Material: non-woven fiber cloth
Price: Price varies for different aircraft
Air China Airplane Wrap Advertising:
Advertisement Location: on the exterior of the airplane
Size of Advertisement: determined by the advertisement
Air China Inflight WIFI Portal/Network Advertising:
Advertisement Type: log-in page Advertisement, in-stream video advertisement,
background advertisement/skin advertisement, home-page banner advertisement, above the fold advertisement
Price: Price varies for different types